AI Insights · Timothy · July 2021
Top 5 Shopping Games Performance in the United Kingdom for Q2 2021
Explore the performance trends of the top 5 shopping games on a unified platform in the UK during Q2 2021. Metrics include weekly downloads, revenue, and active users.
The second quarter of 2021 saw interesting trends for the top 5 shopping games in the United Kingdom on a unified platform. Here's a closer look at the performance metrics for these popular titles.
Idle Supermarket Tycoon - Shop
The game showed a consistent performance in terms of weekly revenue, peaking at around $1.4K in mid-April and maintaining a range between $1K to $1.4K throughout the quarter. Weekly downloads displayed some fluctuations, with a high of approximately 3.8K at the end of May. Active users remained stable, averaging around 11K, with a slight increase to 12.5K in the last week of May.
Amber's Airline - High Hopes
This game experienced modest weekly revenue, mostly hovering between $200 and $300, with a slight peak at $369 in late May. Downloads were relatively low, starting at around 450 in early April and dropping to just over 200 by the end of June. Active users followed a similar trend, starting at around 700 and ending the quarter with approximately 420.
Miga Town: My Store
Weekly revenue for this game saw a gradual decline, starting at $317 in early April and dropping to about $169 by the end of June. Downloads were more stable, with a peak of 3.8K in early April, and settling around 2.5K towards the end of the quarter. Active users also showed a decreasing trend, averaging around 8K, with a slight uptick to 8.1K in the final week of June.
Supermarket Mania Journey
This title had relatively low weekly revenue, ranging from $150 to $460, with a notable peak in late April. Downloads were consistent yet modest, averaging around 250 per week, with a slight drop to 170 by the end of June. Active user numbers followed a declining trend, starting at 465 and ending the quarter at approximately 275.
My PlayHome Stores
Revenue for this game showed a downward trend, starting at $196 in late March and dropping to $112 by the end of June. Downloads were minimal, fluctuating between 50 and 113. Active users also saw a decline, starting at 142 and ending the quarter just above 100.
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